• J.McLaughlin Summer 12 Lookbook

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    It’s December and sunny with a high of seventy-five. The rhythmic hum of gulf waves acquiesce with the erratic buzz of electric golf carts. Boca Grande, the small residential community on Gasparilla Island in southwest Florida, is second (or third) home to the affluent, former Presidents, and the like. It largely remains a “one road town” and that’s the way everyone likes it. There isn’t a single stop light in sight and no one is ever in a rush. It’s the perfect playground for the J.McLaughlin girl. The community eagerly played host to the J.McLaughlin summer campaign I was shooting. And even though I was working long days, Boca Grande has a way of slowing you down just enough to really be in the moment.

    Photographed in Boca Grande, FL

    Feb 2, 2012 | Permalink (33) Total Comments

    jordan w left a comment on 3/20/2012 at 3:42 PM:

    Fred did you shoot these- you the man!
    - zambonesman


    Julia Daniel left a comment on 2/28/2012 at 4:37 PM:

    Love the KEP Designs jewelry with these fun new patterns!  We will be in Boca Grande as well for a KEP trunk show in March.  What amazing photos—looks like a great time.


    Sheri Rice left a comment on 2/16/2012 at 2:46 PM:

    I love these prints and colors, but when I looked on their website, credit card in hand, I couldn’t find any of these items. What gives?


    Elizabeth V. left a comment on 2/14/2012 at 10:16 PM:

    Love the skirt in the second row, far left photo. And the photos themselves are gorgeous, a nice peek into summer from the middle of a dreary (but mostly snowless) New England winter.


    sarah reagan auer left a comment on 2/14/2012 at 9:07 PM:

    love the bags, love the shoes, love it! love everything. I am going to Boca Grande on Tuesday and cannot wait! It is an amazing place I grew up wintering with my grandparents. Amazing photos, and need to get that coral dress. Thanks for the inspiration.

    sarah reagan auer
    16bourne.blogspot.com


    Joey Dee left a comment on 2/13/2012 at 8:23 PM:

    Great shots. Old florida can’t be beat when it comes to charm. Just an hour south of Sarasota. Do stop by Sarasota sometime and it out!


    Bing Guan left a comment on 2/13/2012 at 6:51 AM:

    @FEC: About how many hours of sunlight did you get on an average working day? Shooting in Florida, it seems like you’d have at least four or five hours of excellent afternoon light a day.


    Heidi left a comment on 2/12/2012 at 1:24 PM:

    I don’t see any of these clothes at the J.McLaughlin website.  Where can I find these pieces?


    Matt Means left a comment on 2/10/2012 at 10:56 PM:

    excited to join and learn more!


    nancy follett left a comment on 2/10/2012 at 2:49 PM:

    Would like to subscribe! Thank you! Nancy


    Laguna Beach Fogey left a comment on 2/10/2012 at 1:29 AM:

    Lovely. She looks the sort of girl who’d start pestering me at the bar non-stop, but if she’s wearing that J.McLaughlin kit I’d probably take her a bit more seriously. Well done.


    George left a comment on 2/10/2012 at 1:19 AM:

    And the girl’s sunglasses are???


    emjkmj left a comment on 2/9/2012 at 10:03 PM:

    Bravo!  Fred, I am impressed.


    M Arthur left a comment on 2/9/2012 at 9:52 PM:

    Lord!  Just off a 11 hour flight!  Correction below. The “clothes"are top shelf!!  Jet lag city!


    M Arthur left a comment on 2/9/2012 at 9:45 PM:

    The close are topnshelf, the model is AbFab!


    meg left a comment on 2/9/2012 at 8:51 PM:

    Oh my goodness.  I want everything!  I wish money grew on trees…


    brokeandbespoke.tumblr.com left a comment on 2/9/2012 at 7:48 PM:

    these are extraordinary photographs—what a shoot! bravo!


    Debbie N Andrew left a comment on 2/9/2012 at 7:05 PM:

    Coral & Navy - classic for spring.  Spring forward - hello sunshine!


    Jim left a comment on 2/9/2012 at 2:51 PM:

    Beautiful shots—they have that light but fleeting feeling of a really good summer.


    Simone left a comment on 2/9/2012 at 1:56 PM:

    Just one word: AWESOME!

    Greetings from Germany


    Eric left a comment on 2/9/2012 at 1:44 PM:

    I can’t believe how much your life must suck.  (I’m jealous…)


    WMM left a comment on 2/9/2012 at 11:35 AM:

    Here’s to that, AEV. Beautiful swatches and fabrics (and can even put up with the alternative colored cuffs), but what a poorly fitting shirt.


    AEV left a comment on 2/9/2012 at 11:24 AM:

    Terrific photos. Why won’t J. McLaughlin improve the fit of their men’s clothes?


    Vic Delta left a comment on 2/9/2012 at 11:06 AM:

    Nice shootin’ cowboy.


    Aja Lake [the gold hat.] left a comment on 2/9/2012 at 11:04 AM:

    so boca grande. much kudos!

    xx,
    Aja Lake
    the gold hat.


    James left a comment on 2/9/2012 at 10:17 AM:

    Nice work FEC!


    ANH Style left a comment on 2/9/2012 at 10:15 AM:

    I’m adding that ombre ribbon skirt and the chevron tunic to my summer wish-list. Gorgeous photos!


    Glenn left a comment on 2/9/2012 at 9:14 AM:

    That’s totally HOT! You nailed it!


    NJGlenn left a comment on 2/9/2012 at 9:04 AM:

    Oh Summer….


    Susan Stripling left a comment on 2/9/2012 at 8:24 AM:

    GORGEOUS images, Castleberry, and I’d wear every single outfit in the entire collection. Beautiful work.


    F.E. Castleberry left a comment on 2/9/2012 at 7:46 AM:

    @Bing—Thank you. I used natural light throughout the entire shoot.


    Bing Guan left a comment on 2/9/2012 at 7:36 AM:

    Unreal work - you’ve really mastered your genre. If you’re using anything other than natural light in all your photos, it’s naturalistic enough that you can’t pick out where an off-camera light might be.


    Liz Van Valin left a comment on 2/9/2012 at 7:14 AM:

    I must have that coral dress!  Absolutely love it!!!


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